New logo. Same level of commitment.

We’re evolving to serve you better

Delivering actionable competitive intelligence powered by human analytics and data insights lies at the core of what we do at Competitor IQ. As we serve our clients and partners across the banking, retail, and sustainability verticals, we continue to rapidly adapt to changing market dynamics. 

We strongly believe in continuous improvement. As part of our ongoing commitment, we proactively find ways to ideate, collaborate, and leverage our expertise to help our clients succeed and transform their businesses. 

We have created a new logo to adequately reflect this evolution. 

What has changed: 

  • We have removed the CIQ letters 

  • We have made our name, Competitor IQ, more visible 

  • We have turned the triangle into a more prominent fixture in the visual composition

     

Why we made the triangle more prevalent in the design 

The triangle is an important symbol for Competitor IQ 

  • The triangle is unmistakably stable and reliable with connections to ancient civilizations 

  • The three points symbolize our areas of expertise: banking, retail, and sustainability 

  •  This symbol points upward to a north star, the guiding light aimed towards continual growth

This simplification represents how we deliver powerful insights and solutions - with impact, finesse, and relentless commitment. 

You will see a new logo on our website, in our LinkedIn feed, and across our marketing and sales materials.  

Thank you for continuing to be a part of our journey. 

 

CONTACT: 

Steve Worthy 

compete@ciqdata.com 

www.ciqdata.com 

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